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Fitbit Alta Copywriting exercise

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Writing brief – Fitbit Alta

Headline ideas

  • Fitbit Alta - Functional and Fashionable
  • Fitbit Alta - Wear it your way
  • Fitbit Alta – Your body, Your rules

 

Exercise your way with the Fitbit Alta. The Alta can be worn day and night to track all your movements with auto exercise recognition software and alarm. Pair with a mobile device to make calls and texts. Accessorise with your favourite outfit whatever your activity with a choice of interchangeable bands. Available from all good retailers and online.  


With the Fitbit Alta you can look and feel good at the same time. Use it at the gym to track calories burned and active minutes with SmartTrack automatic exercise recognition. On the school run, out shopping with friends or at a business dinner? With accessory bands in metal, leather and sport it will complement any occasion. Exercise has never been so much fun!  


Never miss an opportunity to exercise with the Fitbit Alta. Whether at the gym, on the school run, out shopping with friends or at a business dinner the Alta will remind you to get moving. With its auto exercise recognition software customise the Alta to track your activity like steps, distance and calories burned. Retailing at £150 and available from all good sport shops and online.